White-Label SEO Pricing

Pricing built around
your agency, not ours.

Our pricing is completely customizable and often unique to each partnership. The packages below are real, frequently-quoted starting points. Your account manager can tune any of them to fit your clients' competition, geography, and goals.

Month-to-month, no annual contracts Free discovery on every opportunity Billed in USD, inquire for CAD in Canada

Standard pricing for local businesses

Wholesale pricing for SEO campaigns run on local or multi-location business websites. The packages below are real starting points, not a fixed menu. Every campaign includes a free discovery, so the actual quote reflects budget, current performance, competition, and expectations.

Partner pricing. Direct clients receive proposals from a partner agency.

Tiny

Base-level managed campaign. Right for ultra-low-competition industries or sparsely-populated locations where steady fundamentals win.

$360 / month
  • Semi-annual strategy review
  • 1 Focus Page + 1 backlink each month
  • Best for low-competition local
Get started

Turbo

When the market is tougher or speed matters more. Monthly strategy reviews, more Focus Pages, more links, more content.

$1,210 / month
  • Monthly strategy reviews
  • 5 Focus Pages + 4 backlinks each month
  • Best for competitive markets
Get started

What's included at each tier

Counts and cadences below are starting points. Anything can scale up, scale down, or run on a different schedule.

Deliverable Tiny $360/mo Typical $680/mo Turbo $1,210/mo
Strategic review Semi-annual Monthly
Technical crawl review + fixes
Live reporting dashboard
Local Maps focus location 1 1
Backlinks per month 1 4
Focus Pages per month 1 5
Extra Flex Work 1 hour 3 hours
New content per month 0 2

What each deliverable means

Strategic review
A scheduled session with your dedicated strategist to evaluate campaign performance, adjust priorities, and align on what is next. Tiny gets two per year, Typical four, Turbo every month.
Technical crawl review + fixes
Each month we run a full technical audit, by default through AgencyAnalytics. When AA is not a fit (like a franchisee on a subfolder, since AA only crawls full domains), we use our own crawling and scoring system. The commitment is a 95%+ score with zero critical errors.
Live reporting dashboard
A real-time dashboard (currently powered by AgencyAnalytics) showing rankings, traffic, conversions, and the work we are doing. You and your client can log in any time.
Local Maps focus location
One geographic target where we concentrate the work that drives map ranking: citation building, on-page optimizations to the GBP-linked landing page, and ongoing GBP profile updates (photos, service area, full services list build-out, and similar). Typically one of these per month. Additional locations available as an add-on starting at $60 each. (GBP posting is handled separately by our in-house posting tool and is not part of this line item.)
Backlinks
Editorial links built to your site each month from various publishing sources.
Focus Pages
A batched monthly task where a specialist takes a defined number of pages (1, 3, or 5 depending on tier) and does whatever it takes to get each page ranking better for its mapped keywords.
Extra Flex Work
Flexible specialist time set aside each month and allocated based on what your site actually needs that month, on top of the bundled deliverables. Goes toward the strategist's prioritized task list: site-wide on-page improvements, optimizations on pages outside the Focus Page set, schema rollouts, and ongoing fixes.
Content
A new blog post or geo / location page written, optimized, and published. Available à la carte from $120 per piece for any tier.

Questions partners ask

Will I only pay one of the above price points?

Not necessarily. We complete a free discovery for every new opportunity you have. During this process, we make a specific budget recommendation based on the current performance, the goals and expectations, and how competitive the market is. While we can always work with the above price points, we may need to adjust expectations or timeline to success.

How much should I sell these for?

Every partner is different. We recommend selling these campaigns for at least 2×. Partners that provide SEO as part of a larger marketing campaign sometimes choose to go a bit lower. Partners that only sell SEO and add their own value often sell for 2.5× or 3× these prices.

Can I create my own custom packages?

Yes, absolutely. After we have worked on a campaign or two together and better understand your agency's needs, your account manager can work with you to customize packages unique to your clients and your workflow. These are often variations of our existing customized solutions for your business.

I have an existing book of business. Can you support it all?

Of course. We have worked with many agency partners and have successfully migrated as many as 60 campaigns within the first few months of working together. Be sure to mention this during your demo call. We'll iron out the details to ensure you and your clients have a seamless transition.

What currency do you charge in?

All of our listed and quoted prices are in USD, and that's how we bill by default. Canadian partners can inquire about CAD billing at a fixed conversion rate.

How does invoicing work? What if I have 10 campaigns?

All of our invoices are prorated to the first of the month. If you start a campaign on the 15th, you'll pay half of the monthly amount and then the full monthly amount on the 1st going forward. Most clients view SEO in monthly cadences with monthly reports, so billing aligns to that. By default, each campaign gets its own invoice (a single line for the full amount, labeled "SEO Campaign") and they're charged together as a single credit card transaction. If you'd prefer one consolidated invoice across all your campaigns for accounting, we can arrange that.

Do your campaigns have annual contracts?

No. All of our individual campaigns have a month-to-month contract with a one-month cancellation policy.

What is your cancellation policy?

We require a one-month cancellation notice. For example, if you want to cancel a campaign so it does not bill on March 1st, you'll need to submit your cancellation request by January 31st.

Do you offer refunds?

No. We do not offer refunds on services. If there is ever an error with billing (such as an incorrect amount or a missed cancellation), these will always be rectified, including refunds. We do not offer refunds for any other reason.

My client ghosted and stopped paying me. What can we do?

We're on the same team. While this doesn't happen often, we have experienced situations where clients stopped paying our partners. The most important thing is to communicate transparently and quickly so we can align on a plan forward, whether that's extending the invoice due date, pausing service temporarily, or another solution. Your account manager will work with you on a resolution.

I think I'm set. How do I get started?

Your first step is to sign up. Once you do, Mike will reach out to schedule a demo call, or you can book one as part of the sign-up flow. The call is where we answer your questions, walk you through the deliverables and systems you'll use, align on hot topics, and confirm we're a good fit. Once we are aligned, campaigns activate on a Monday or the 1st of the month, whichever you prefer. Your first month prorates from the start date, and after that billing runs on the 1st with cancel-anytime terms.

Ready to Scale Your SEO Offering?

Sign up, get a free discovery audit, and see how we work with our partners. No commitment, no pressure.

No upfront cost Cancel anytime Free discovery audit