SEO
INP: The Core Web Vital Metric Set to Replace FID in 2024
Starting in March 2024, Interaction to Next Paint (INP) will replace First Input Delay (FID) as the Core Web Vital metric. Once INP is implemented, the GSC report will no longer display FID metrics and will instead use INP as the new measure for responsiveness. The INP metric is now available in the Google Search…
Read MoreHow Google’s Search Generative Experience is Reshaping SERPs
Google is currently testing a new feature, Search Generative Experience (SGE), that utilizes generative AI to create summaries of search results. Displayed directly on the search results page, these summaries are intended to provide users with essential information without requiring any clicks on external links. Before we move on, no, SEO isn’t dead. Working with…
Read MoreKeyword Research: How To Identify The Right Keywords For SEO
Keyword Research. This is really where it all beings and can really make or break the success of your campaign. Click here to learn how to do keyword research for your business.
Read MoreSEO vs Local SEO
I’m going to keep this one short and sweet. SEO or Search Engine Optimization is the process of optimizing a variety of areas of a website to drive more organic traffic. This is primarily done by better aligning website content and structure so it is more relevant to users and how they are searching for…
Read More10 Steps To Dominating Local SEO
Local SEO isn’t rocket science. In fact, it’s the most straight-forward and forgiving SEO out there. That’s probably why you have far more SEO companies focusing on Local SEO than you do eCommerce or Enterprise-level SEO. It’s more predictable and there are fewer variables to worry about when you’re dealing with a 30-page website than…
Read MoreHow To Structure a Website For a Local Businesses (With Deliverable)
If you nail website structure or site structure during the build or rebuild of a website, you’re going to make your SEO very happy. Having the right pages with the right content provides an amazing starting point for a lot of growth opportunities in the future. I usually give an example of your foundation being…
Read MoreWhat To Blog About: What To Write About in a Blog To Actually Drive Traffic
There’s no doubt that consistent content is going to help. It’s going to help with establishing yourself as an authority in your industry. It’s going to help make you become a better writer (or outsourcer, manager, etc.). In this post, we’re going to outline a process that helps those wondering what to write about in…
Read MoreWhite Label SEO Audits: What To Expect & How To Deliver White Label SEO Audits
If you’re offering SEO services (or are interested in offering SEO services) then chances are that the relationship starts with some sort of SEO Audit. There are so many different shapes, sizes and types of audits. From automated software-driven audits, to detailed content audits to simple technical audits and everything in between. As a firm…
Read MoreHierarchy of Search Intent: Should I Create A Post For Every Long Tail Keyword
Hey everyone, Adam here. Older brother at SEO Brothers. In Today’s video we’re going to cover the topic of long-tail keywords. Specifically we’re going to understand what they are and how to use them in your content strategy. If you’ve ever explored keyword research and content marketing you’ve likely heard of the terms head keyword…
Read MoreIdentifying Low Hanging Fruit Backlink Opportunities
Hey everyone, Adam here. Older brother at SEO Brothers. In Today’s video we’re going to wrap up our Link Profile month with a quick video on identifying low hanging fruit link opportunities. There’s no double that you can invest a significant amount of time and energy into acquiring high quality links on a consistent basis.…
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